Vape & Tobacco case study – Building a Wholesale Brand from the Ground Up
Business Overview
Vape & Tobacco is a Maryland-based B2B wholesale startup in the highly regulated vape and tobacco industry. Their mission was to expand their offline network and attract reliable wholesale clients across the region. Operating in a compliance-heavy and competitive market, they needed to establish trust, brand recognition, and operational structure to grow sustainably.
Challenge
When B2B Vape & Tobacco approached Growth Asteroid, they faced significant barriers:
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No branding, packaging, or professional product presentation
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Zero digital presence, depending entirely on offline sales
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Unorganized financial and order management system
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Difficulty reaching and retaining wholesale clients
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Needed to stand out in a highly restricted, reputation-based market
Our Approach
We helped B2B Vape & Tobacco establish a strong foundation through a complete offline and operational growth strategy.
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Branding & Packaging Design
Developed cohesive, professional product packaging to give the brand a premium, trustworthy identity. -
Print & Marketing Collateral
Created catalogs, flyers, and posters for retailers and wholesalers to boost brand visibility and trust. -
QuickBooks Online Setup
Implemented a structured system for product listings, pricing, order management, and financial reporting. -
Inventory & Payment Management
Organized payment tracking, dues, and inventory monitoring for smooth operations and accountability. -
Sales Promotions & Bundle Deals
Designed promotional offers and bundle campaigns to boost sales and customer engagement. -
Client Communication Support
Assisted with handling client calls, order processing, and relationship management to ensure timely service.
Results
Within just six months, B2B Vape & Tobacco saw massive growth and market stability:
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$500K+ in revenue generated
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90% repeat sales rate from wholesale clients
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Increased offline brand recognition across Maryland
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Streamlined financial operations with automated systems
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Expanded retail partnerships and consistent reorder frequency
Conclusion
Through strategic branding, operational setup, and B2B-focused marketing, Growth Asteroid transformed B2B Vape & Tobacco from an unbranded startup into a recognized wholesale leader with half a million in revenue — all achieved without an online store.
We didn’t just help them grow — we helped them build trust, structure, and repeatable success in one of the toughest markets in the U.S.