The Growth Asteroid blog
Practical guides on SEO, local search, paid media and AI search, written for owners and marketers.
Rank Data Glitches, Lighthouse Changes and AI Opt-Outs
Unreliable rank data, shifting Lighthouse scores and AI opt-out choices all demand calmer, better-grounded SEO decisions. Here is how to handle each one.
Local SEO for Mortgage Brokers: A Practical Guide
A practical guide to winning local search as a mortgage broker, from Google Business Profile to reviews, citations and local content.
Brave's Search Index Feeds AI: What It Means for Your Site
Brave's independent search index now powers AI answers, so your site may already be feeding it. Here is how to audit, protect and benefit from that exposure.
Local SEO for Financial Advisors: A Practical Guide
A practical guide to winning local search as a financial advisor, from Google Business Profile setup to compliant reviews and location-focused content.
Amazon Ads Auction Surcharge Suit: What Sellers Should Do
The FTC's unsealed claims about Amazon's ad auction pricing are a prompt for sellers to audit ad costs, diversify channels, and measure true profitability.
Local SEO for Insurance Agents: A Practical Guide
A practical guide to local SEO for insurance agents, covering Google Business Profile, keywords, citations, reviews, local content and mistakes to avoid.
How Redirects Affect Ranking Signals: A Practical Guide
Redirects can preserve or quietly waste your hard-earned authority. Here is how they treat ranking signals and how to implement them cleanly.
Local SEO for Window Cleaning Companies: A Practical Guide
A practical guide to winning more local jobs: Google Business Profile, keywords, citations, reviews, local content and the mistakes that hold window cleaners back.
WebMCP Explained: Prepare Your Site for AI Agents
WebMCP lets AI agents in the browser act on your site through structured tools. Here is what it means for SEO and how to prepare.
Local SEO for Carpet Cleaners: A Practical Guide
A practical guide to ranking a carpet cleaning business in local search, from Google Business Profile to reviews, citations and service-area content.
How to Find Your Website's Keywords in GA4
GA4 hides organic keywords, but connecting Search Console and reading the right reports will show you which queries and pages drive real results.
Local SEO for Junk Removal Companies: A Practical Guide
A practical playbook for junk removal owners who want more local calls from Google Maps and search, without wasting money on tactics that don't work.
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