The Growth Asteroid blog
Practical guides on SEO, local search, paid media and AI search, written for owners and marketers.
503s, Robots.txt Limits & Bracket URLs: Technical SEO Guide
Three small technical details, 503 responses, robots.txt limits and bracket URLs, can quietly shape how Google crawls your site. Here is how to handle each.
Local SEO for Car Dealerships: A Practical Guide
Win more showroom visits and service appointments with a clear local SEO plan covering your profile, keywords, citations, reviews and content.
How Rank Trackers Handle Suspect Google Results
Rank trackers can't always tell real ranking shifts from noisy Google results. Here's how to spot suspect data and report with confidence.
Local SEO for Tire Shops: A Practical Guide
A practical guide to local SEO for tire shops: profile setup, keywords, citations, reviews, local content and the mistakes that quietly cost you calls.
Why Reddit Belongs in Your PR Strategy
Reddit now influences search results, AI answers and brand reputation, so PR teams need a deliberate, honest approach to it.
Raw vs Encoded Bracket URLs: How Google Crawls Both
Square brackets in URLs can be crawled as two separate addresses; here is how to spot the duplication and consolidate it cleanly.
Multi-Location SEO: A Playbook for Franchises and Chains
A practical multi-location SEO playbook for franchises: ownership, bulk profile management, unique location pages, store locators, and reporting.
Local SEO for Pain Management Clinics: A Practical Guide
A practical playbook for pain clinics to win map-pack visibility and turn local searches into booked consultations.
Personal AI Agents and SEO: What Brands Must Do Now
Personal AI agents are shifting discovery from people clicking results to software choosing for them. Here is how to stay selectable.
How to Optimize for Google Discover: A Practical Guide
A practical, honest guide to Google Discover: what it is, what helps your content appear, how to measure it and why the traffic swings.
Local SEO for Therapists and Counselors: A Practical Guide
A practical guide to getting your therapy or counseling practice found by local clients through Google Business Profile, citations, reviews and useful content.
Journalist Outreach Rules That Actually Get Replies
Journalists are buried in pitches, so winning coverage now takes sharper targeting, shorter emails and proof that you can add something new to a story.
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