Marketing ROI Calculator
Estimate leads, customers, revenue and return from a monthly marketing budget.
Visits–
Leads–
Customers–
Revenue–
Cost per lead–
Cost per customer–
Return on marketing spend (after margin)
–
How to use it
Enter your budget and funnel rates. The calculator multiplies through the funnel: visits become leads, leads become customers, customers become revenue. The return figure is calculated on gross margin, not revenue, because margin is what pays for marketing.
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